Women Over fifty: The legal right to be seen to your Display
Exec Bottom line
For this statement, the new NextFifty Step collaborated with the Geena Davis Institute towards the Gender in Media so you can survey Americans‘ perceptions regarding representations out-of older adults and you can analyze representations of females 50+ inside motion picture and tv. Which comprehensive research systematically explores exactly how gender-centered symbol intersects with age-situated symbolization regarding minds regarding media users plus American enjoyment media.
The latest findings from our survey show that representations of men and you may feminine fifty+ are out of line with individual demand – visitors of every age group try eager for more balanced, diverse, and you can aspirational portrayals out of earlier group. Our very own data really prominent films and television shows1 regarding 2010 so you’re able to 2020 shows that on the-display screen ageism lasts and it is evident one of on the-monitor feminine aged 50+. Simply one in 4 letters who happen to be 50+ is actually feminine, a significant inequality about image from the elderly in film and television.